Plastic Free July 2024

Why is Plastic Free July Important?


In recent years, the global awareness of plastic pollution has surged. As we navigate this crucial period of change, initiatives like Plastic Free July have emerged to reconsider their plastic consumption. This July, in a collective effort to strengthen the message of sustainability, we are thrilled to announce the Plastic Free July Giant Giveaway, a collaboration between six pioneering eco-conscious brands: ecojiko, SNOAP, Lavender & Lemon, It's Our Planet Too, Know the Origin, and Holy Lama Naturals. Each of these brands is also proudly part of the Buy Women Built network, showcasing the power and innovation of women-led enterprises in driving positive environmental change.

Understanding Plastic Free July

Plastic Free July is a global movement that empowers individuals to be part of the solution to plastic pollution. This initiative challenges participants to refuse single-use plastics for the entire month of July, encouraging long-term habits that lead to a cleaner and healthier planet. By promoting alternatives to plastic products, Plastic Free July aims to reduce the staggering amount of plastic waste that ends up in our oceans, landfills, and natural environments.

The Importance of Plastic Free July 

  1. Raising Awareness

Plastic Free July is a crucial platform for raising awareness about the universal issue of plastic pollution. By engaging people worldwide, the movement highlights the urgent need to address our reliance on single-use plastics and the devastating effects they have on ecosystems, wildlife and our oceans.

  1. Encouraging Sustainable Habits

The challenge encourages individuals to adopt sustainable habits that extend beyond the month of July. Participants often find that the changes they make during this period, such as using reusable bags, bottles, reusable coffee cups, metal straws and food containers, become permanent fixtures in their lives. This shift in behaviour is essential for creating a long-lasting impact on the environment.

  1. Fostering Community and Collaboration

Plastic Free July brings together a diverse community of individuals, organisations, and businesses united by a common goal. This sense of community fosters collaboration and innovation, leading to the development of new and creative solutions to reduce plastic waste.

Meet the Collaborators

  1. ecojiko

ecojiko is a brand dedicated to providing eco-friendly kitchen products that make sustainable living accessible and stylish. From bamboo dish brushes to compostable sponges, ecojiko offers practical alternatives to plastic-based kitchen essentials. Their commitment to quality and sustainability makes it easier for households to transition to a plastic-free lifestyle.

  1. SNOAP

SNOAP revolutionises personal care with their innovative soap bars that eliminate the need for plastic packaging. Their range of solid shampoos, conditioners, and body soaps are not only kind to the environment but also gentle on the skin. SNOAP's dedication to reducing plastic waste in the beauty industry sets a powerful example for other brands to follow.

  1. Lavender & Lemon

Lavender & Lemon transforms cleaning with eco-friendly, chic, refillable products handmade in small batches in Wales, ensuring the well-being of both you and the planet. The boutique range of organic products, including All Purpose Cleaner, Washing Up Liquid, Cleaning Powder and Laundry Detergent, merges style with sustainability, directly addressing the desires and needs of the modern, health-conscious consumer.

  1. It's Our Planet Too

It's Our Planet Too is a brand with a mission to educate and inspire the younger generation to take action against plastic pollution. Through their engaging and informative resources, they empower children to become eco-warriors in their communities. By fostering environmental consciousness from a young age, It's Our Planet Too is shaping a future generation that values sustainability.

  1. Know the Origin

Know the Origin is a fashion brand committed to transparency, ethical production, and environmental sustainability. The clothing brands they stock are made from organic and recycled materials, and they ensure fair wages and safe working conditions for all workers. Know the Origin's dedication to responsible fashion challenges the fast fashion industry and promotes mindful consumerism.

  1. Holy Lama Naturals

Holy Lama Naturals offers a range of natural, handcrafted personal care and wellness products made from sustainably sourced ingredients. Their unique formulations are packaged in biodegradable and recyclable materials, minimising their environmental impact. Holy Lama Naturals' holistic approach to wellness aligns with the principles of Plastic Free July, promoting a healthier lifestyle for both people and the planet.

The Plastic Free July Giant Giveaway 

To celebrate Plastic Free July and encourage more people to join the movement, ecojiko, SNOAP, Lavender & Lemon, It's Our Planet Too, Know the Origin, and Holy Lama Naturals have come together to host the Plastic Free July Giant Giveaway. This exciting giveaway features a curated selection of eco-friendly products from each brand, offering participants a chance to win a bundle of sustainable goodies worth over £180!

PRIZE: What's included?

🌷From ecojiko: Plastic Free Dish Brush Cleaning Gift Set including bamboo scrubbing brushes, cellulose sponge and bamboo cloth and a pair of Sustainable Acacia Summer Salad Servers (ecojiko is a sustainable homeware brand on a mission to inspire people to waste less and reuse more with their fun range of eco-friendly goodies and essentials)

🌷From Lavender & Lemon: Lemon and Tea Tree Washing up Liquid, Geranium, Lavender and Bergamot All Purpose Cleaner, Lemon and Tea Tree Cleaning Powder (Lavender & Lemon transforms cleaning with eco-friendly, chic, refillable products handmade in small batches in Wales, ensuring the well-being of you and the planet)

🌷From Holy Lama Naturals®: 5 natural handmade soaps packed in biodegradable areaca palm leaf packaging (Holy Lama Naturals® is an ethical family business supporting disadvantaged women in the local community in Kerala, India. Our sustainable business model ensures very low wastage in production)

🌷From Know the Origin: Huku cotton pads, the Facial buffer, and the Bath noodles (Know the Origin are passionate about promoting sustainability in the fashion industry and believe in addressing the wider issue of unsustainable lifestyles)

🌷From It’s Our Planet Too: A bundle of 3 of our Tool Kits For Eco Heroes, including our ‘Plastic isn’t fantastic’ themed kit. Each kit is packed with hours of sustainable fun to help your little eco hero take action and save the environment. (It’s Our Planet Too is a children’s eco brand and a social enterprise on a mission to ignite a passion to protect our planet through play, encouraging small actions that make a big difference)

🌷From SNOAP: Our Original Organic soaps are a special blend of nourishing olive oil combined with the enriching benefits of Dead Sea mud, soothing goat milk, and healing tea tree.  (Experience the ultimate in natural skin and hair care with SNOAP bringing nourishing ingredients of solid bars and combining them with the convenience of a dispenser, SNOAP really is revolutionary).  
How to enter:

🌷LIKE the Insta or Facebook post
🌷FOLLOW @ecojiko@lavenderlemonsocial, @holylamanatural, @knowtheorigin, @its_our_planet_too, @snoapuk
🌷TAG 2 FRIENDS in comments below

 Share post to your Story for an extra entry and don't forget to tag us.

The Giant Plastic Free July Giveaway will start on the 1st July and will end at midnight on 20th July and the winner will be announced within 72 hours of closing. Entrants must be from UK only. Ecojiko will contact the winner via Instagram once the winner has been announced. Giveaway is not affiliated with Instagram.

Good luck! 

#plasticfreejuly #plasticfreejuly2024

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